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2026年10月22日 20:44 · CNBC 快讯 · MiniMax-M3

迪士尼的多平台超级碗方案令ABC地方联盟联盟成员不满

Disney’s multiplatform Super Bowl plan frustrates ABC affiliates

FactGuard 100 4,872 tok 原文 ↗

事件本质：Disney 将超级碗内容同时分发至 ABC、ESPN、Disney+、ESPN2、ESPNU 与 NFL Network，直接冲击地方电视联盟的传统直播广告模式；最可交易变量不是赛事本身，而是受众分流对本地 affiliate 广告库存与 Disney 媒体议价权的重定价。〔SRC〕
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